HomeHAIRHow to Jump Into the Hot Pink Hair Color Trend

How to Jump Into the Hot Pink Hair Color Trend


1. Monaco Magenta

Photo of AURA model with hair dyed with Monaco Magenta Pigment.

Embrace this cute-as-trend with one of our boldest and best-selling Fantasy shades. Inspired by the breathtaking sunsets along the coast of Monaco, and crafted with hints of purple undertones, this hyperpigmented fuchsia-purple hue is made for the chic and the daring.

Even though Monaco Magenta looks best on blondes and highlighted hair, brunettes can see a pop of color as well. If you really want to make this pigment (or any other, for that matter) really stand out, we recommend our Balayage Highlighting Kit to create the perfect blank canvas.

2. rose gold

AURA Hair Care Pigmented Masque in Rose Gold demonstrates the different results you can expect depending on your hair colour.

For a soft, always-on-trend approach to the moment, inspired by the 80s and 90s, try our best-selling Rose Gold Fantasy Pigment. This gorgeous blush-hued hue is given a luxurious and delicate touch of gold tones that enhance your shade. Because it’s on the subtle side of our pigment’s vibrancy, this customer-favorite color looks best on blondes or highlighted hair.

Rose gold is such a popular color that everyone dips their hair in the rose gold pool. so what are you waiting for? Incorporate a whisper of rosy color into your ritual today to add a touch of rosy color to your hair care routine.

3. miami pink

AURA Hair Care Pigmented Masque in Miami Pink showcases the different results you can expect depending on the shade of your hair.
AURA Hair Care model with hair dyed with Miami Pink Pigment.

Ready to make a statement? This scorching pretty color is one of our brightest shades of pure pink that is ideal for money pieces and all applications. Inspired by the neon signs on Ocean Avenue, Miami Pink is our main go-to hue for an eye-catching retro look that brings out the nostalgic vibe.

This highlighter-esque fantasy pigment pops like a flamingo-hued light when applied to blonde or highlighted hair. But don’t worry—brunettes can also enjoy the bubbly that comes with this fluorescent-inspired hue because it leaves hints of pink undertones that can enhance darker complexions.

4. tulum pink

Aura Hair Care Pigmented Masque in Tulum Pink showcases the different results you can expect depending on the shade of your hair.

Get away and relax in this rich beach destination-inspired hue that glows in natural light thanks to its red and copper undertones. We love the hue of this berry hue and how it takes effect from the cotton candy-colored pink lakes on the outskirts of Tulum.

This vibrant shade is ready to help you seize any space, no matter where you are in the world. For best results that will keep your on-trend look strong, Tulum Pink works best on blonde or highlighted hair. If you have a dark complexion, try lightening your hair before applying this pigment.

5. blonde neutral ritual

AURA Hair Care Neutralizing Mask for blonde hair.  The image shows hair samples before and after toned blonde hair.

Are you ready to dress in head-to-toe pink but can’t commit to a pink shade of hair? We recommend cooling down blonde shades or highlights with our Neutralizing Purple Pigmented Conditioner or Mask. This balanced pigment will help play up your doll-like features, like blonde or highlighted hair, with this three-step ritual.


We hope you’ve answered your most important questions about pigment primer. Don’t forget to personalize your ritual today and choose the color-enhancing or neutral pigment of your choice. Don’t worry—you can adjust your ritual at any time. If you still have more questions, talk to one of our experts to find the right goal for you. If you want to stay up to date with the latest product launches, follow us on Instagram and TikTok @aurahaircare.

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